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SMCP: Bring Virtual Reality to employees worldwide

smcp
SMCP experience vente en boutique VR

Objective

SMCP is a renowned fashion house composed of 4 brands, operating in over 40 countries: Sandro, Maje, Claudie Pierlot and Fursac.

The Digital Learning team wanted to integrate an innovative and dynamic tool to allow all employees worldwide to live impactful immersive experiences.

Description

They have created several VR modules:

– An “escape game” onboarding at SMCP headquarters. New employees can immerse themselves in the world of the House, discover the different brands, the values and even meet the teams on site!

– A selling ceremony in a Maje boutique, to put the learner in the shoes of a customer and discover the best sales practices in order to establish a qualitative relationship with the customer.

Results

The Digital Learning team has now mastered the Uptale platform and has equipped itself with a 360 camera and VR headsets to go further in the creation of VR experiences.

These modules will be shared with employees worldwide via PC, tablets, and Homido mini goggles for smartphones.

Watch their teaser!
It's super immersive, and our employees can really live sales experiences as if they were there
Head of Digital Training at Fnac Darty
We are proud and grateful that such talented people and such an ingenious solution have joined our startup program
Head of the Startup Program at Microsoft
We have tested Uptale's Platform. It is incredibly intuitive and simple. We love it.
Training Manager at AccorHotels
The Uptale solution is great. You always anticipate my needs!
Innovation Manager at Groupe PSA
Thank you for your professionalism and patience during this project. We sincerely appreciated this collaboration.
Safety Manager at Danone
This tool is incredible. We love it!
Instructional Designer at Harvard University
It's magical! Thanks to the whole team!
Global Learning Director at Alstom
We are impressed by the quality of the experience we created with Uptale
HR Manager at Evian
We are very satisfied with the Uptale solution and would recommend it to anyone in our network
French Ministry of National Education
We are already on-site before we get there!
Newcomer at Stellantis
We immediately saw the potential in this training type!
Quality Analyst at Stellantis
I found it really innovative, we were really proactive and it was amazing because we memorize a thousand times better when we are active and thinking!
Medical student
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